Industrial Background. Prof. Roller’s professional experience includes cross-media campaigns and interactive projects for multiple markets and business sectors. Prof. Roller has designed, developed, supervised and managed an array of enterprise-level systems and interactive applications for Fortune 500 companies, regional and local businesses, and several non-profit organizations throughout the United States and worldwide. Examples include a multi-national product branding campaign for Siemens Energy and Automation, educational and promotional multimedia applications for Zimmer Orthopaedics, interactive applications for Gyro, and web presences for East Tennessee State University, Purdue University Calumet, The Boys and Girls Clubs of America, the Patient Safety Coalition for Northwest Indiana among many others.
Research and Scholarship. Prof. Roller’s research focuses on technological implementations in instructional systems and applications, especially ones that employ graphical media, material and information. Presently, Prof. Roller is undertaking qualitative research into how technological frameworks should be adapted across multiple domains from which designers and developers can create useful applications for both teachers and learners. Additionally, Prof. Roller is also consulting on creating interactive tutorials for phased ternary diagrams relating to the production of industrial-grade steel for AIST FeMET Initative. The goal is to build a real-time simulation that allows students and professionals to learn the effects on various materials according to temperature, time and composition.
Accolades and Awards. Prof. Roller has received recognition for his professional work in both the creative and interactive domains. Beginning in 1996, Prof. Roller was cited for excellence by the American Advertising Federation (AAF)‘s Tri-Cities Metro Advertising Federation (TCMAF) for work in publication design, and earned additional Citations of Excellence along with Addys in the following two years. In 2000, Prof. Roller was awarded three TCMAF Gold Addy awards for project work interactive media, product catalog design, and series packaging. In 2003, Prof. Roller was awarded a TCMAF Gold Addy award for an Interactive Promotional CD project he developed, and in 2005 he received TCMAF Gold Addy awards for projects in Interactive Media-Online Macro or Mini Sites and Mixed Media Campaigns-National Cross Platform categories. Prof. Roller has also been recognized for his teaching effectiveness by receiving a Summer Institute for Teaching Excellence (SITE) fellowship in 2008 by Purdue University Calumet.