Professor, Researcher, and Consultant in UI & UX Design, Technology and Higher Education

Experience

Associate Professor of Computer Graphics Technology
Purdue University Calumet; August 2011 – Present
Presently teaching, assessing and supervising undergraduate courses, conducting and publishing applied research, and engaging in institutional, national and international service as an Associate Professor with tenure for the Department of Computer Information Technology & Graphics. Additionally, I also coordinate and manage the Association for Technology, Management, and Applied Engineering (ATMAE) Accreditation status for the Computer Graphics Technology program, and mentor graduate students within Purdue University Calumet’s graduate programs in both the College of Technology and the College of Engineering. Finally, I also serve as an elected representative on the Purdue Calumet Faculty Senate and the Senate Committee for Student Affairs.

Assistant Professor of Computer Graphics Technology
Purdue University Calumet; August 2005 – July 2011
Developed, supervised, and taught undergraduate courses related to Visual Design, Interactive Multimedia, Web Design, and Web Development within the Department of Computer Information Technology & Graphics Computer Graphics Technology program. Additionally, I published scholarly papers and journal articles, conducted research projects, and wrote grants for teaching and learning, curriculum design, and development. I also provided internal, local, regional and national service to professional organizations on behalf of Purdue University Calumet.

Creative Director
Marketing Impact, Inc.; July 2004 – July 2005
Directed the conceptual and creative development of print and interactive projects for a diverse range of clients in multiple marketing and promotional channels. Supervised illustrators, photographers, production artists, and programmers; worked directly with copywriters and vendors; developed strategies for advertising and multimedia campaigns; managed creative and interactive projects from concept to completion; defined project work flow and technical specifications; established time and budget needs; and worked directly with clients on integrating and maintaining product solutions and applications.

User Interface (UI) | User Experience (UX) Designer and Developer
New Source Solutions, Inc.; June 2003 – June 2004
Designed and developed user experiences and interfaces for corporate Intranet and Internet applications, determined user specifications for various projects, and worked with clients on integrating e-commerce solutions. Responsibilities included target audience identification, problem definition, end-user goal articulation, focus group and interview conduction, usability test development, and full use-case documentation (personas scenarios, concept models, wireframe, UI sketches, flow diagrams, sitemaps, and rapid prototypes).

Adjunct Instructor
East Tennessee State University; January 2001 – May 2003
Developed and taught courses on Visual Design, Desktop Publishing, and Interactive Multimedia Development within the College of Business and Technology’s Digital Media Program.

Technical Designer
King Pharmaceuticals: January 2001 – August 2003
Developed sophisticated media and print materials for various corporate product lines according to United States Food and Drug Administration (US-FDA) standards and regulatory requirements. Media included trademarks, product information sheets, patient and physician information materials, infographics, executive presentations, and annual reports.

Proprietor, Designer & Developer
Module Eleven, LLC; January 2001 – August 2003
Designed and produced web presences, interactive media, web-based applications, print and marketing materials for advertising agencies, universities and non-profit organizations.

Senior Designer
Creative Energy, Inc.; January 1999 – December 2000
Designed and produced brochures, catalogs, advertising and branding campaigns, collateral, trade show materials, broadcast media and web sites for major clients. Worked closely with senior art and creative directors, consulted clients and vendors on project development, directed photo shoots, edited video for broadcast, interfaced with programmers and system administrators and served as the creative consultant for the agency’s new media partnerships.

Graphic Designer
Creative Energy, Inc.; December 1997 – December 1998
Designed, produced, and preflighted digital and print media, converted analog images to digital format according to specific technical requirements and standards, and ensured quality control throughout the final production phases for multiple projects.

Education

Doctor of Philosophy (Ph.D.)
Purdue Polytechnic Institute
Purdue University (Candidate Status; Defending 2015)
Dissertation: “A Consensus on the Definition and Knowledge Base for Computer Graphics.”

Master of Science (M.S.)
College of Business and Technology; Department of Engineering Technology, Surveying, and Digital Media
East Tennessee State University, 2003
Thesis:  “Real-Time Interactive Gaming Engines for Web-Based 3D Applications.”

Bachelor of Fine Arts (B.F.A.)
College of Arts and Sciences; Department of Art and Design
Graphic Design & Narrative Photography
East Tennessee State University, 1997

Peer-Reviewed Presentations & Publications

Abramowitz, H., Roller, M.A., Johnsen, E., Zhao, W., Liu, X., Zhang, L., Zhang, X. (2014). Visualization of Ternary Phase Diagrams in 3D. Proceedings from Materials Education Symposium 2014, University of Illinois, Champaign/Urbana.

Abramowitz, H., Roller, M.A., Johnsen, E., Zhao, W., Liu, X., Zhang, L., Zhang, X. (2014). Visualization of Ternary Phase Diagram Tutorial Update. AISTech 2014, Indianapolis, IN.

Abramowitz, H., Johnsen, E., Roller, M.A. , Zhao, W., Liu, X., Zhang, L., Zhang, X. (2013). Demonstration of Tutorial for 3-D Visualization of Ternary Phase Diagrams. Proceedings from Materials Science & Technology 2013; Advanced Steel Metallurgy: Design, Processing, and Technological Exploitation. Montreal, Quebec: Material Science & Technology.

Roller, M. (2010). An Implementation Model for Experiential Learning Standards of Practice in Online Technology Courses. Proceedings from the Association for the Advancement of Computers in Education 2010 E-Learn Conference. Orlando, FL: Association for the Advancement of Computing in Education.

Trekles, A., Kristin, S., Roller, M., Jin, G. (2010). Second Life as an Experiential Learning Opportunity. Proceedings from the 2010 Computer & Writing Virtual Worlds Conference. West Lafayette, IN.

Roller, M. (2010). Universal Adaptation of Avatar Technology and the Metaverse for Online Learning: A New Approach. Proceedings from the Association for the Advancement of Computers in Education 2010 Global Learn Asia Pacific Conference. Penang, Malaysia: Association for the Advancement of Computing in Education.

Abramowitz, H., Ye, J., Xu, D., Johnsen, E., Hagen, T., Zhao, W., Roller, M. (2009). Construction of a Web Based Tutorial for 3D Visualization Ternary Phase Diagrams. Iron & Steel Technology, 6 (10), 75-85.

Roller, M. (2009). Utilization of Avatar Technology within Virtualized Learning Environments. Proceedings from the 2009 Distance Education Conference. Youngstown, OH.

Abramowitz, H., Ye, J., Xu, D., Johnsen, E., Hagen, T., Zhao, W., Roller, M. (2009). Construction of Web Based Tutorial for 3D Visualization Ternary Phase Diagrams. Proceedings from the 2009 Iron & Steel Technology Conference and Exposition. St. Louis, MO: Association for Iron and Steel Technology.

Roller, M., Higley, J. (2008). Innovation versus Analysis: A Case Study in Improving Technology Courses. Proceedings from the 2008 IEEE National Conference. Pittsburgh, PA: Institute of Electrical and Electronics Engineers.

Roller, M. (2007). Employing Interactive Three Dimensional Computer Graphics for the Visualization of Ternary Diagrams. Proceedings from the 2007 American Society for Engineering Education Rocky Mountain Conference on Leadership and Innovation in a Global Environment. Provo, UT: American Society for Engineering Education.

Roller, M. (2006). Visualization of Ternary Phase Diagrams. Proceedings from the Harvard University School of Engineering and Applied Science Initiative in Innovative Computing – Image and Meaning 2.2 Workshop and Conference. Chicago, IL.

Invited Presentations, Lectures, and Workshops

Roller, Michael (2014, September). Making your Bones. Insight Design Conference; Hammond, IN.

Roller, Michael (2010, October). Using online discussions for facilitating reflection. Distance Learning Certification Workshop; Purdue University Calumet, Hammond, IN.

Roller, Michael. (2010; September) Developing 100-200 level Experiential Learning courses. Experiential Learning Faculty Focus Workshop; Purdue University Calumet, Hammond, IN.

Roller, Michael. (2006, December). Animation Technology: Applications and Workflow. Jiangsu Provincial Office; Changzhou City, China.

Grants and Contracts

Purdue University Calumet (2014): Mobile Device Field Testing Units for Student Developers (funded); $6,810.00, Principal Investigator.

National Science Foundation (2011-2013): Development of Virtual Safety Laboratory Exercises to Transform Undergraduate Manufacturing Education (proposed); $199,975.00, Co-Principal Investigator.

National Science Foundation (2012-2013): An Undergraduate RFID Course incorporating Laboratory Experiments with State-of-the-art Equipment and Virtual Reality Technology Duration of Funding (proposed); $200,000.00, Co-Principal Investigator.

National Science Foundation (2010-2012): Development of Virtual Safety Exercises in Manufacturing (proposed); $149,564.00, Co-Principal Investigator

National Science Foundation (2010-2011): An Undergraduate RFID Course Incorporating Laboratory Experiments with State-of-the-art Equipment and Virtual Reality Technology (proposed); $147,551.00, Co-Principal Investigator.

Hewlett-Packard Co.(2009-2011): An Interdisciplinary Initiative for Developing Teaching and Learning Virtual Models (proposed); $250,000.00, Principal Investigator.

Purdue University West Lafayette (2009): Summer Research Grant (funded); $3000.00, Principal Investigator.

Professional & Technical Activities

CGT Program Accreditation Coordinator (2012); Purdue University Calumet, Hammond, IN-USA; successfully coordinated the initiative to obtain full accreditation from the Association for Technology, Management, and Applied Engineering (ATMAE) for the Computer Graphics Technology Program. Involved collecting supporting evidence from administration, mapping instructional materials and assessments to program objectives, archiving student work from all faculty members, and writing the self-study report.

Experiential Learning Expo (2008); Purdue University Calumet, Hammond, IN-USA.

Third Annual Summer Institute for Teaching Excellence (2008); New Buffalo, MI-USA.

Assessment 101 and Beyond: Identifying, Understanding and Applying Outcome Based Assessment in Experiential Learning (2007); Purdue University Calumet; Hammond, IN-USA.

Distance Education Certificate Program (2007-2008); Purdue University Calumet, Hammond, IN-USA.

Exhibitions & Creative Works

Roller, Michael A (1996). Untitled. ETSU Summer Arts Festival; Digital Art Exhibition. Design and print works in computer imaging.

Roller, Michael A (1996). Untitled. The Mockingbird Art and Literary Magazine. Published photography submission.

Roller, Michael A (1992). Various Works. National Endowment for the Arts Scholastic Competition and Exhibition; one of 50 selected works for expo from 14,000 nationally submitted portfolios in photography and the visual arts, Washington, D.C.

Service & Outreach

American Society for Engineering Education
Voting member, 2010-2012

American Institute of Graphic Arts
Voting member, 2001-2008

Association for Advancement of Computers in Education
Voting member, 2010-2012

Association for Computing Machinery
Voting member, 2006-Present

Association for Technology, Management, & Applied Engineering
Voting member, 2012-Present

East Tennessee State University
Digital Media Program Advisory Board, member (2008-2010)

Institute of Electrical and Electronics Engineers
Organizational Member, 2008-2009

Ivy Tech Community College Northwest
Design Technology Program Advisory Board, member (2013-Present)

Purdue University Calumet
Student Services Fee Allocation Committee, voting member (2014)
Student Behavioral Assessment Team, member (2013)
Faculty Senate Committee for Student Affairs, chairman (2013-Present)
Faculty Senate Agenda Committee, member (2013-2014)
Faculty Senate, member (2012-Present)
Experiential Learning Sub-Committee, member (2012-2014)

Save Abandoned Babies Foundation
SEO/SEM Consultant for the Chicago Chapter’s Google AdWords initiative (2013)

Sigma XI: The Scientific Research Society
Organizational Member, 2006-2007

Awards and Accolades

Most Important Faculty Member for Student Educational Development (2007-2013)
Cited by twenty-three graduating seniors of Purdue University Calumet, via the Chancellor’s office, as being particularly important to their educational development.

Phi Kappa Phi Honor Society
Honorary membership for outstanding academic achievement (2003)
East Tennessee State University Chapter; Johnson City, TN

American Advertising Federation
District 7 Gold Addy: Interactive Media (2003)

Tri-Cities Metro Advertising Federation
Addy: Interactive Media-Online Macro or Mini Sites (2005)
Addy: Mixed Media Campaigns-National Cross Platform (2005)
Addy: Interactive Media-CD (2003)
Addy: Interactive Media-Web (2000)
Addy: Product Catalog Design (2000)
Addy: Series Packaging (2000)
Addy: Trade Ad (2000)
Addy: Direct Marketing – B2B Campaign (1999)
Addy: Single Poster Design – Campaign (1998)
Citation of Excellence: Outdoor Advertising (1999)
Citation of Excellence: Brochure Design (1998)
Citation of Excellence: Publication Design (1996)

In accordance with Purdue University Policy Memorandums B-4 and B-48, all information and content on this site is the intellectual property, ideas and thoughts of Professor Michael Alden Roller, and in no way reflect the views of Purdue University Calumet.